Gizmodo's video shows off the saved images from 100 people who walked through a courthouse scanner.
(YouTube)
(YouTube)
Tuesday, November 23, 2010
Scottish Group: Please Wear Underwear Beneath Your Kilt
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Scottish Group: Please Wear Underwear Beneath Your Kilt
(Newser) -The Scottish Tartans Authority is committed to upholding the country's traditions—but even so, it says the time has come for one particularly "unhygienic" tradition to die. "The idea that you are not a real Scot unless you are bare under your kilt should be thrown into the...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Pentagon: Hurry Up on DADT
(Newser) -Top military brass are calling on Congress to quickly repeal "Don’t Ask Don’t Tell"—before the courts overturn the policy, potentially ordering changes that military leaders consider too fast or poorly thought-out. “If this law is going to change, it's better to be changed by...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Cancer Survivor Forced to Remove Breast in Pat-Down
(Newser) -A cancer surviving flight attendant was recently forced to remove her prosthetic breast during an airport pat-down, the veteran flier has revealed. Cathy Bossi, who worries about the cancer risks of excess radiation, reluctantly went through a body scanner before boarding a flight at the Charlotte Douglas International airport for...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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North Korea Nuke Facility Rattles Experts
(Newser) -American scientists were stunned by the advances North Korea has made in its nuclear technology, as revealed in its new facility, they told ABC News . "None of the experts that I knew predicted the North Koreans could build anything like this," said Stanford University scientist Robert Carlin, who...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Boy Falls From Luxury Suite at LA Lakers Game
(Newser) -A young boy was rushed to the hospital yesterday after plunging up to 50 feet from a luxury suite after a Los Angeles Lakers game in the Staples Center. The toddler was seen moving his arms and legs as he was placed on a stretcher, said witnesses. His condition was...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Bishop: Prince, Kate Will Last 7 Years
(Newser) -A royal donnybrook has erupted in England after a bishop scoffed that the planned marriage between Prince William and his Kate won't last more than 7 years. The Bishop of Willesden denounced the “nauseating tosh” surrounding the engagement announcement, and compared the famous couple to “shallow celebrities" who...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Aussie Asylum Seekers Sew Lips Together
(Newser) -Ten asylum seekers in Australia have sewn their lips together to protest an excruciatingly long process to obtain refugee status. The men are refusing medical treatment, but are able to drink sugared water. Officials have warned that the action won't help their cases. "This is distressing for me and...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Buffett: Rich Never Had It So Good
(Newser) -Pot-stirring billionaire Warren Buffett is complaining that the "rich never had it so good," and again demanded that politicians make the wealthy pay their fair share to the public coffers. "People at the high end—people like myself—should be paying a lot more in taxes,"...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Farmer Fined After Feeding Ducks Pot
(Newser) -Instead of going in the pot, the pot has apparently been going into the blissed-out ducks of one happy-go-lucky French farm. Now farmer Michel Rouyer has been handed a one-month suspended sentence after cops discovered marijuana plants and dried pot on his farm—even though he insists he was just...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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New Trials Set for US Hikers in Iran
(Newser) -The two young American hikers charged with entering Iran illegally will go on trial in February, officials have announced. Shane Bauer and Josh Fattal, both 28, were supposed to go on trial early this month with companion Sarah Shourd, but authorities decided instead to free Shourd because of health concerns....
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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'Metal' Underwear Blocks Airport Scanners
(Newser) -Fed up with those prying scans—and prying eyes—of airport security? Colorado inventor Jeff Buske claims he has the answer: scan-proof underwear. His strategically placed fig-leaf designs on his men's and women's briefs are made of a powdered metal that blocks the scans' rays, he explains. The thin, removable...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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'Amazed' Bieber Grabs AMA's Artist of Year
(Newser) -Apparently he's not just a very pretty face. Heart-throb boy wonder Justin Bieber swept 4 top honors at the American Music Awards presentation last night, including the biggie, Artist of the Year. The 16-year-old star was the youngest ever to win the award. He also grabbed honors for best pop/rock...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Delta Engine Flaws Force 3 Emergency Landings
(Newser) -Delta Airlines made not one but three emergency landings over the weekend, causing racing hearts but no injuries in the hair-raising touchdowns in New York, Atlanta, and Ireland. An unspecified engine or air duct problem forced a Los Angles-bound flight to return to Atlanta just over an hour after takeoff,...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Most Dangerous City in the US Is...
(Newser) -St. Louis was named the most dangerous city in the United States, edging out last year's top-ranked city, Camden, NJ, according to a new study released today. The crime rates were calculated using FBI statistics in six categories: murder, rape, robbery, aggravated assault, burglary, and motor vehicle theft. According to...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Wild Tigers Could Be Extinct in 12 Years
(Newser) -Tigers could vanish from the 13 countries where they still roam wild unless urgent action is taken to safeguard habitats and deter poaching, experts warned at a "tiger summit" in St. Petersburg today. In only 100 years, the tiger population has dwindled from an estimated 100,000 to about...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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When Did 'Naked' Come to Mean 'Artsy'?
(Newser) -Love and Other Drugs is a relatively rote romantic drama, reflects Jennie Yabroff for Newsweek . But the film, in which the terminally-ill Anne Hathaway teaches cynical Jake Gyllenhaal to appreciate the little things in life, tries to distinguish itself as a high-minded movie almost solely by including nudity—lots and...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Middle-Aged Women: Have That 2nd Drink
(Newser) -Conventional wisdom (along with the American Heart Association) has long held that men can soak up the health benefits of alcohol by way of two drinks per day—while women have been told to not have more than one. Parity at last: Women who have a drink or two a...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Outside the CIA, a Secret Code Begs to Be Broken
(Newser) -The CIA is home to many secrets, but perhaps none so tempting as those punched into a sculpture that sits in its courtyard. Erected in 1990, "Kryptos" features four undulating panels of copper that contain four secret puzzles, three of which were solved in 1999. But the fourth continues...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Political Divide Gets Wider
(Newser) -Unlike the midterm election victory in 1994 when Republican gains were consistent across the US, the 2010 GOP sweep shows a widening of the gulf between large urban areas on the coasts and the less populated areas in the middle of the country. Analysis in the Washington Post finds GOP...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Are 'Post-Post-9/11' Republicans Over Security?
(Newser) -If Democrats had opposed President George W. Bush’s efforts to protect airplanes, the former president likely would have accused them of not caring about national security, and “Republicans would no doubt be running ads juxtaposing Democrats with Osama bin Laden,” writes Dana Milbank in the Washington Post...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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The Real Stories Behind 10 Famous Songs
(Newser) -In honor of Jay-Z’s Decoded, which breaks down the meanings behind his songs, the Independent offers up the true stories behind 10 hits: Katy Perry, “I Kissed a Girl”: The message behind this one seems fairly obvious, but Perry has insisted it’s actually about heterosexual friendships and...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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What It's Like to Kill Your Own Turkey
(Newser) -Ariel Kaminer recently enjoyed the most flavorful turkey she’s ever eaten. And maybe this is why: She slaughtered it herself. Kaminer visited Madani Halal, a family-run slaughterhouse in Queens that is among the “small but significant number of farms” that allow customers to get truly up-close-and-personal with their...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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EU Agrees to Ireland Bailout
(AP) -Ireland officially hit the EU up for a loan today, after weeks of denying its debt-ridden banks needed a bailout. European Union finance ministers quickly agreed to the bailout, saying it "is warranted to safeguard financial stability in the EU and euro area." The amount remains to be...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Do You Know Where Your Donations Are Going?
(Newser) -Nicholas Kristof thinks it’s great that many people “will dig into their pockets for good causes” this holiday season—he just wants to make sure you know which causes are actually good. It’s dangerous to assume that all charities share your values and are using your money...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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TSA Agents: You Think We Like Touching Your Junk?
(Newser) -If you think you’re not a fan of the TSA’s new “enhanced” pat-down procedures, think about how the TSA agents feel. In addition to the public backlash, there is quite a bit of “quiet resentment” within the agency, writes Boarding Area.com blogger and airline emerging...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Cops Using Facebook to Bust Dumb Criminals
(Newser) -Oversharing on Facebook makes it easier for your boss to fire you , your insurer to hike up your rates , and, apparently, your local police officer to arrest you. It seems not-too-bright criminals have a habit of bragging about their misdeeds on social networking sites—sometimes even including photos—which has...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Frustrated Queen in the Dark as Wills Plans Wedding
(Newser) -Kids these days, insisting on planning their own weddings without any help from Buckingham Palace. Prince William’s modern and somewhat headstrong attitude about his upcoming nuptials is apparently causing quite a bit of friction within the royal family, the Daily Mail reports. He wants his aides to plan everything,...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Scientists Building 'Star' on Earth
(Newser) -A series of key experiments over the past few weeks have brought scientists closer to the holy grail of energy production—a working fusion reactor, or, in layman’s terms “a miniature star on Earth.” The National Ignition Facility in Livermore, Calif., thinks it can deliver on that...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Suicide Pact Twin Wrote Letters to Columbine Alum
(Newser) -The Australian twins who shot themselves at a Colorado firing range may have been obsessed with the Columbine school shootings, which happened just 20 miles from the shooting range where one sister died . Investigators found that Kristin Hermeler, the twin who died, wrote letters to a former Columbine student in...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Hillary Clinton: I'd Skip a Pat-Down
(Newser) -Hillary Clinton probably can't even remember what it's like to fly commercial, but would the secretary of State man up and submit to a pat-down? "Not if I, not if I could avoid it," Clinton told Face the Nation. "No, I mean who would?" Of note, Clinton...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Antimatter Captured for First Time
(Newser) -Atoms of antimatter are instantly destroyed when they come into contact with matter, so capturing them by the dozen was no easy task, say scientists at CERN. A team of scientists at the European institute managed to capture 38 of the atoms for a fraction of a second, each in...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Harry Potter Has $125M Weekend
(AP) -Harry Potter has cast his biggest box-office spell yet with a franchise record $125.1 million domestically over opening weekend. In terms of revenue, that puts Harry Potter and the Deathly Hallows: Part 1 ahead of the series' best previous debut of $102.7 million for 2005's Harry Potter and ...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Al-Qaeda Vows 'Death By 1,000 Cuts'
(Newser) -The cost of building and transporting the Yemen mail bombs? A mere $4,200, a figure that points to the start of a new era of small-scale, cheap attacks—a sort of death by a thousand cuts—according to al-Qaeda in the Arabian Peninsula. Writing in its English online magazine,...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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LiLo Replaced as Porn Star
(Newser) -Lindsay Lohan, that bastion of workmanlike stability, won't be sizzling all over the big screen as porn star Linda Lovelace, reports TMZ. The drug-addled starlet and Inferno have parted ways, though some reports say she was fired while Lohan's camp says the decision was "mutual" and that the actress...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Christmas Is Here... Way Too Early
(Newser) -It's beginning to look a lot like Christmas ... even though we're not yet past Thanksgiving. The Week pores through local papers to find six tales of Christmas coming too early this year: It's never too early for eggnog lattes: In Seattle , at least one Starbucks started selling seasonal drinks right...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Palin in 2012: Yes, She Can
(Newser) -Frank Rich can see 2012 from his keyboard, and it's looking like Sarah Palin's year—no matter how loudly Democrats and Republicans alike deride her celebrity, thin resumé, and nonstop gaffes. "If logic applied to Palin's career trajectory, this month might have been dreadful," he writes for the...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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TSA Pat-Down Soaks Man in Own Urine
(Newser) -The TSA's taken a PR beating lately, and this won't help: A bladder cancer survivor is claiming that a pat-down left him soaked in his own urine, reports MSNBC. Thomas Sawyer wears a urostomy bag sealed to his stomach to collect his urine; he says that TSA officials in Orlando...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
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Extra Virgin Olive Oil May Be a Waste of Money
(Newser) -If you're shelling out a buck per tablespoon to cook with extra virgin olive oil, you might want to think about going a cheaper route—say humble canola oil for about a dime per tablespoon. That's because it all tastes pretty much the same after being exposed to heat for...
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Newser located this story for you on Monday, November 22, 2010 7:01 AM. The story matched your section(s) all.
Friday, October 1, 2010
Here's Why Google Needs To Buy Twitter Immediately
Angel investor Dave McClure pointed out on Tuesday what is obvious to everyone but Google: Google needs to buy Twitter immediately.
We've been urging Google to buy Twitter for more than 18 months now, and it would have cost the company a lot less if it had taken our advice 18 months ago.
But whatever it costs Google to buy Twitter today is worth it.
Here's why:
* Facebook is emerging as a serious threat to Google's core business, and Twitter is the only "social" company Google can buy that might have a chance of combating this. Facebook will soon be the largest web site in the world, and people already spend a lot more time using Facebook than they spend using Google. Facebook is becoming a communications "desktop" that could eventually supplant Gmail (yesterday's Facebook-Skype partnership will help.) There is a chance—still small—that Facebook will be able to develop a search product that starts siphoning some search revenue away from Google. There is also a chance that Facebook will begin to replace the browser and desktop for many folks, which could lead to Google having to pay Facebook for distribution. How exactly Facebook might eventually threaten Google isn't clear, but the possibility that it WILL threaten Google in some way increases every day. Google cannot buy Facebook. Everything else in the social sector is worthless. So Google needs to buy Twitter.
* Apple, Google's other nemesis, is now making its first push into the social networking business, and there is presumably more where that came from. Yes, Apple's social-networking efforts may prove as pathetic and futile as Google's have been. But if they aren't, look out.
* Google's attempts to break into the social business organically have utterly flopped. And there is no reason to think that this will ever change.
* Google has ~$30 billion of cash rotting on its balance sheet earning nothing, and it piles up another ~$2 billion of new cash every QUARTER. Google has no use for this cash other than buying stuff. It is not going to pay a dividend anytime soon, and it certainly doesn't need to make its balance sheet any stronger. Google could transfer $5 billion of cash to Twitter's investors tomorrow, and Google shareholders would barely miss it.
* Twitter is now large and self-sustaining enough that Google might be able to avoid screwing it up. If Google had bought Twitter two years ago, this would have been a big concern. Now, however, Twitter has enough momentum behind it that it should be able to take care of itself. And Google's engineering resources and infrastructure will likely help Twitter scale from here.
* Google has so much cash that it could buy the top 10 companies in the "Twitter ecosystem" tomorrow for peanuts. Google is always bragging about how "open" it is, especially relative to Apple. Twitter is quasi-"open," too. Some Twitter applications, moreover—our TweetDeck, for example—are open on users' desktops 18 hours a day. By gobbling up these applications, Google would take a leap forward in its drive to supplant the desktop. It would also more easily be able to build these products right into Chrome, et al. And it would recruit more developers into the Google ecosystem, which would help it gain more ground against Apple and the iPhone/iPad.
* Twitter is now experimenting with revenue models, and Google CEO Eric Schmidt appears to believe that Twitter will coin money someday. Google should buy Twitter even if it thinks Twitter will never make money, merely as a way to get into the social-network business. But if Google thinks that Twitter will eventually bring home the bacon, then all the more reason to grab it.
How much would it cost Google to buy Twitter?
Probably $5 billion.
Twitter is doing an excellent job appearing that it is not for sale, and it probably actually isn't for sale. Which means Google needs to make it an offer it can't refuse. $5 billion in cash would probably do the trick.
Will Google actually have the balls to do this?
Probably not.
One former senior executive at Google says that Google never buys anything unless it thinks it's going to be made to look stupid by allowing someone else to buy it first. This, the ex-Googler says, is why Google suddenly jumped into the bidding for mobile ad network AdMob—because Apple was about to buy it.
So unless another company makes a serious run at Twitter—and there's really only one other likely buyer that could afford to do it (Microsoft)*—Google will probably do nothing until it's too late.
We've been urging Google to buy Twitter for more than 18 months now, and it would have cost the company a lot less if it had taken our advice 18 months ago.
But whatever it costs Google to buy Twitter today is worth it.
Here's why:
* Facebook is emerging as a serious threat to Google's core business, and Twitter is the only "social" company Google can buy that might have a chance of combating this. Facebook will soon be the largest web site in the world, and people already spend a lot more time using Facebook than they spend using Google. Facebook is becoming a communications "desktop" that could eventually supplant Gmail (yesterday's Facebook-Skype partnership will help.) There is a chance—still small—that Facebook will be able to develop a search product that starts siphoning some search revenue away from Google. There is also a chance that Facebook will begin to replace the browser and desktop for many folks, which could lead to Google having to pay Facebook for distribution. How exactly Facebook might eventually threaten Google isn't clear, but the possibility that it WILL threaten Google in some way increases every day. Google cannot buy Facebook. Everything else in the social sector is worthless. So Google needs to buy Twitter.
* Apple, Google's other nemesis, is now making its first push into the social networking business, and there is presumably more where that came from. Yes, Apple's social-networking efforts may prove as pathetic and futile as Google's have been. But if they aren't, look out.
* Google's attempts to break into the social business organically have utterly flopped. And there is no reason to think that this will ever change.
* Google has ~$30 billion of cash rotting on its balance sheet earning nothing, and it piles up another ~$2 billion of new cash every QUARTER. Google has no use for this cash other than buying stuff. It is not going to pay a dividend anytime soon, and it certainly doesn't need to make its balance sheet any stronger. Google could transfer $5 billion of cash to Twitter's investors tomorrow, and Google shareholders would barely miss it.
* Twitter is now large and self-sustaining enough that Google might be able to avoid screwing it up. If Google had bought Twitter two years ago, this would have been a big concern. Now, however, Twitter has enough momentum behind it that it should be able to take care of itself. And Google's engineering resources and infrastructure will likely help Twitter scale from here.
* Google has so much cash that it could buy the top 10 companies in the "Twitter ecosystem" tomorrow for peanuts. Google is always bragging about how "open" it is, especially relative to Apple. Twitter is quasi-"open," too. Some Twitter applications, moreover—our TweetDeck, for example—are open on users' desktops 18 hours a day. By gobbling up these applications, Google would take a leap forward in its drive to supplant the desktop. It would also more easily be able to build these products right into Chrome, et al. And it would recruit more developers into the Google ecosystem, which would help it gain more ground against Apple and the iPhone/iPad.
* Twitter is now experimenting with revenue models, and Google CEO Eric Schmidt appears to believe that Twitter will coin money someday. Google should buy Twitter even if it thinks Twitter will never make money, merely as a way to get into the social-network business. But if Google thinks that Twitter will eventually bring home the bacon, then all the more reason to grab it.
How much would it cost Google to buy Twitter?
Probably $5 billion.
Twitter is doing an excellent job appearing that it is not for sale, and it probably actually isn't for sale. Which means Google needs to make it an offer it can't refuse. $5 billion in cash would probably do the trick.
Will Google actually have the balls to do this?
Probably not.
One former senior executive at Google says that Google never buys anything unless it thinks it's going to be made to look stupid by allowing someone else to buy it first. This, the ex-Googler says, is why Google suddenly jumped into the bidding for mobile ad network AdMob—because Apple was about to buy it.
So unless another company makes a serious run at Twitter—and there's really only one other likely buyer that could afford to do it (Microsoft)*—Google will probably do nothing until it's too late.
Friday, September 24, 2010
'Harry Potter and the Deathly Hallows' Trailer Predicted For Wednesday
f you've had long enough to pick apart the latest "Harry Potter and the Deathly Hallows Part 1" TV spot, sit tight because Warner Bros. hopes to have a newly edited set of clips ready to show you this week. Our last look at the film pretty much amounted to a Death Eater death march all over Harry, Ron and Hermione, and given what we know about the contents of the series' final book (don't worry, no spoilers here), we don't expect to see any lighter moments when a new trailer hits Wednesday, September 22.
The forecast for the new trailer comes straight from WB sources speaking to ComingSoon.net. The trailer rollout thus far as been right on schedule leading up to the film's November 19 release date, this one should keep their tease mojo pumping.
David Yates will be taking Harry and his friends through the ringer for this film, and with two installments breaking it up, he's got extra room to squeeze in more action straight from J.K. Rowling's tale. Whether this next trailer will feature as much smack talk from Lord Voldemort or fearful facial expressions from the HP kids in peril as the last one did may not be something we'll know until Wednesday, but it's a fair bet that we can expect to see some more of the same, maybe with a few surprises. Ultimately, it's all up to WB; we've already seen a building come down, Harry on his back scared out of his mind and Voldemort say that he's got Harry's heart, though, so I don't know how much bleaker it can get.
The forecast for the new trailer comes straight from WB sources speaking to ComingSoon.net. The trailer rollout thus far as been right on schedule leading up to the film's November 19 release date, this one should keep their tease mojo pumping.
David Yates will be taking Harry and his friends through the ringer for this film, and with two installments breaking it up, he's got extra room to squeeze in more action straight from J.K. Rowling's tale. Whether this next trailer will feature as much smack talk from Lord Voldemort or fearful facial expressions from the HP kids in peril as the last one did may not be something we'll know until Wednesday, but it's a fair bet that we can expect to see some more of the same, maybe with a few surprises. Ultimately, it's all up to WB; we've already seen a building come down, Harry on his back scared out of his mind and Voldemort say that he's got Harry's heart, though, so I don't know how much bleaker it can get.
KFC's Butt Ads Slammed as Sexist
Women's groups are crying foul over the location of KFC's latest ad campaign. The company is recruiting shapely college women to act as "human billboards" and hand out coupons for the Double Down sandwich while wearing sweatpants with the product's logo emblazoned on the rear. "It's so obnoxious to once again be using women's bodies to sell fundamentally unhealthy products," the president of the National Organization for Women complains to USA Today. A KFC marketing exec defended the ad campaign, saying it was a great way to attract the attention of young men, who are the chain's key customers and the Double Down's biggest fans. The exec notes that apparel companies and sororities have been using rear-end ads for years. The women are paid $500 per day, plus KFC gift certificates—and they get to keep the sweatpants.
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